Long before girlfriends everywhere were adding photos of sparkly engagement rings to their secret boards on Pinterest, it was the famous “A Diamond Is Forever” ad campaign that had single ladies everywhere fantasizing about the day their man would get down on one knee with a giant rock to prove his love.
By now, most of us are acutely aware that the whole diamond engagement thing is a total scam (I mean, when else has three months’ salary ever been the benchmark for what a piece of jewelry should cost?). But we go along with it anyway.
Why?
Well, because it’s all so shiny and romantic. Plus, it’s a tradition now, regardless of how it started. Uh, right? Perhaps.
Nevertheless, there are plenty of people who argue that just because something is a social norm doesn’t mean we should all do it.
On an episode of truTV’s Adam Ruins Everything, comedian Adam Conover attempted to burst our engagement ring bubbles once and for all by giving us the lowdown on exactly why the “a diamond is forever” idea is a big pile of BS.
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