10 Tips for Making Your Small Business Stand Out on Social Media

Chances are, you use some type of social media or content strategy to market your small business. But since so many other businesses use those same platforms, you have to constantly find new ways to make your business stand out. For ideas and tips on using social media and content marketing for your small business, check out these tips from members More...

by MassCentral | Published 24 hours ago
By MassCentral On Saturday, April 22nd, 2017
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Have You Seen the New Home Page for Google Analytics?

Google (NASDAQ:GOOGL) has a new home landing page for its popular analytics service. The page features clear data sets and simplified language, generally making it easier for anyone to navigate and understand. “We’re More...

By MassCentral On Thursday, April 20th, 2017
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GM Faces Hard Road Getting Compensated For Venezuela Seizure

DETROIT (AP) — General Motors became the latest corporation to have a factory or other asset seized by the government of Venezuela, and the Detroit automaker faces an uphill battle to recover any damages. WARREN, More...

By MassCentral On Wednesday, April 12th, 2017
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Gaming Industry’s Liquid Workforce is a Good Model for Small Business, Too

When gaming company Psyonix launched Rocket League back in 2015, it was an instant hit, pulling in more than $110 million in sales in its first year. And the company created the game in a seemingly unconventional More...

By MassCentral On Wednesday, April 12th, 2017
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20 Fun Examples of Non-Traditional Easter Promotions

If your business doesn’t sell candy, sweets or gift baskets, you might think that you can’t have a successful Easter promotion. But that’s not the case. Plenty of businesses that aren’t traditionally associated More...

By MassCentral On Tuesday, April 11th, 2017
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Marijuana Motorsports: First Sports Car to Run Marijuana Ad

By Dries Van Thielen  Nevada loosened their laws concerning marijuana consumption during last year’s election night, making it one of the few states (Alaska, California, Colorado, Maine, Massachusetts, Oregon, More...

By MassCentral On Monday, April 10th, 2017
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Kimberly-Clark Vows Fight of $454M Verdict

LOS ANGELES (CN) – Kleenex maker Kimberly-Clark said Monday it would challenge a $454 million jury verdict that found it liable for claiming its surgical gowns protected against blood-borne diseases including More...

By MassCentral On Monday, April 10th, 2017
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How to Actually Empower Women Professionally

We’ve had women’s marches, strikes, Equal Pay Day and all kinds of other fruitless endeavors that purport to help women. Frankly, they don’t do a damn thing other than generate what I call R.O.E. (return More...

By MassCentral On Monday, April 10th, 2017
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Sara Blakely, Founder of SPANX, Built Brand By Learning From Failure

Sara Blakely, founder of SPANX, turned a simple idea into a revolutionary brand by learning from her failures. Born in 1971, Blakely lives in Atlanta, Georgia with her husband and four kids. According to Forbes, More...

By MassCentral On Sunday, April 9th, 2017
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Paste Magazine: Women Grow Weed Too

“I’m completely atypical I think, in terms of how I came to the cannabis industry,” Leah Heise explained over the phone from her home in Maryland, which was at that particular moment, largely under a sheet More...

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